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TREATMENT TRACEABILITY

Engage HCPs and patients effectively to boost demand

Taking products as prescribed is important to achieve their intended outcome, especially in the case of medical products. Failing to follow the prescribed regimen may exacerbate chronic conditions and compromise the efficacy of vaccinations and other multi-dose prescriptions vital to the recovery of patients.

However, healthcare professionals (HCPs) and caregivers often have limited insight into patients’ adherence and consumption behaviour, restricting their ability to support and encourage patients toward better compliance.

Digital programmes to encourage adherence and accelerate growth

Reminders

Send patients friendly reminders for refilling of medications and upcoming vaccinations

Store Locator

Assist patients in locating nearby pharmacies, clinics, and stores with available stock

Digital Awareness and Education

Run a digital campaign to educate patients with multi-media content and track campaign effectiveness

Referral Programme

Engage patients with a referral programme, extending protection to their loved ones

View Treatment History

Maintain a comprehensive log of previous treatment visits, including the number of vaccination doses completed

Manage Prescriptions and Dispensation Digitally:

Doctors can send patients an e-prescription securely stored as a unique digital code. When patients visit the pharmacist to purchase their medication, the pharmacist can verify the e-perscription and make a record of the medicines dispensed.

A brief history

Why Clients Choose eZTracker

Elevated Brand Plans with Digital Innovation

Adopt an omni-channel approach to engage HCPs and Patients more effectively and increase demand generation

Achieved Faster Time to Market

Launch digital campaigns quickly and scale engagement efforts easily.

Obtained Real-time Insights

Optimize campaigns and programmes in real-time, gaining better visibility into their effectiveness and enabling rapid adjustments—a capability absent in traditional methods.

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